Tag Archives: ideavirus

Going viral, the Instagram way

Yesterday we saw the acquisition of Instagram for $1B or did we? What did Facebook really buy?  A photo sharing application? Hardly.  Facebook did not buy Instagram. What Facebook bought was far more valuable.  They bought engagement through human connection … Continue reading

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Be Remarkable: Become the best thing since sliced bread!

Most companies strive to deliver the best product they are capable of creating. Striving for excellence is a great thing and commendable. But creating great products is not enough. You must be able to tell the story of why it … Continue reading

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