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Category Archives: Uncategorized
How Small Businesses Can use Mobile for Marketing
Reblogged from npersona's Blog: NOTE: This was first published in February of this year. Tomorrow we are launching our new video series designed to help small businesses learn from experts in startups, small business and marketing. We are excited that … Continue reading
Posted in Entrepreneurship, Uncategorized
Tagged branding, entrepreneur, Josh Konowe, Marketing, mobile, small biz, small business, start up, startup, text, tips, Uppidy, washington dc entrepreneurs
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How Positive Psychology is Changing Product Marketing
Recently, I have been doing research on the topic of positive psychology. The essence of positive psychology is to focus on strengths and virtues. Traditional marketing focuses on the customer problem–the negative. Businesses bring a solution to the problem–the positive. Positive psychology advocates focusing … Continue reading
Posted in Uncategorized
Tagged branding, company values, customer loyalty, Marketing, positive psychology, Product Marketing
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How to do effective business networking
Networking is a vital part of doing business nowadays. However, many people are still intimidated by the idea of walking into a room full of strangers and “networking”. Often, an image of a pushy, sleazy “used car” sales man comes … Continue reading
Posted in Uncategorized
Tagged building relationships, business, business networking, Marketing, networking, small business, start-ups, startups
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Artomatic! More than just art—its magic & marketing
After a long hiatus, Artomatic is back! If you have not heard, Artomatic is Washington, DC’s largest art festival. The organization takes an empty building and fills it with art! This includes visual art, dance, music, poetry and everything you … Continue reading
Facebook IPO, Over Valuations & the Tech Bubble
This has been an exciting week to watch Silicon Valley. The much anticipated Facebook IPO is looming over much bigger questions–Is the company over valued? Are we experiencing a “tech bubble”? The question of value has become even much … Continue reading
Posted in Uncategorized
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How to create customer profiles to increase profits
As a marketing professional and entrepreneur, I understand the value of targeted marketing. The practice of targeted marketing allows you to concentrate your resources, which in turn, allow you to save time and money. A big part of being … Continue reading
Posted in Uncategorized
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Entrepreneurs & Passion
http://www.youtube.com/watch?v=EqhjuS0dFuY Continue reading
Guerilla Marketing Tips!
For those of us who want to get out there and start making an impact! Guerilla Marketing can be an innovative and fun way to market our companies. It takes imagination and creativity to get out there and do the … Continue reading
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How to become the best sales person ever!
As an entrepreneur (or if you work in a small business), you have to wear many hats. One of the most important is sales. You may not think of yourself as a sales person but at the end of the … Continue reading
Posted in Uncategorized
Tagged business, entrepreneurs, grow business, increase profits, increase revenue, increase sales, make more money, Marketing, more money, profit, sales, small biz, start-ups
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How to increase traffic to your blog
The npersona blog is seeing a rise in traffic. April 2012 was the best month yet. I wanted to share some tips that have really helped increase traffic. The most important and obvious is to write compelling content. It is … Continue reading
